licence(US: license) n. Ðí¿ÉÖ¤
license v. Ðí¿É£¬Åú×¼
life cycle n. ÊÙÃüÖÜÆÚ
likely adj. ¿ÉÄܵÄ
*line process Á÷Ë®Ïߣ¨×é×°£©
link n. ¹ØÏµ£¬ÁªÏµ£¬»·
liquid adj. Ò×ת»»³ÉÏÖ¿îµÄ
liquidate v. ÇåËã
*liquidity n. ÓµÓбäÏÖÁ¦
liquidation n. ÇåÀí£¨¹Ø±Õ¹«Ë¾£©£¬ÇåËã
liquidator n. ÇåËãÈË£¬¹«Ë¾×ʲúÇåÀíÈË
listed adj. µÇ¼Ç×¢²áµÄ
listing n. ÉÏÊй«Ë¾Ãû¼
literature n. £¨²úƷ˵Ã÷ÊéÖ®ÀàµÄ£©Ó¡Ë¢Æ·£¬Ðû´«Æ·
litigate v. Ìá³öËßËÏ
loan n./v. ´û¿î£¬Ôݽè
logo n. ÆóÒµµÄÌØÓбê¼Ç
lose v. ¿÷Ëð
loser n. ʧ°ÜÕß
loss n. Ëðʧ
lot n. Åú£¬Á¿
loyalty n. Öҳϣ¬ÖÒʵ
M
magazine n. ÔÓÖ¾£¬ÆÚ¿¯
mailshot n. Óʹº
maintain v. ά³Ö£¬±£³Ö
maintenance n. ά³Ö£¬¼á³Ö
major adj. ÖØ´óµÄ£¬Ö÷ÒªµÄ£¬½Ï´óµÄ
majority shareholding ¾ø¶Ô¿Ø¹É
make n. ²úÆ·µÄÅÆ×Ó»òÐͺÅ
make-to-order adj. ¸ù¾Ý¶©»õ¶øÉú²úµÄ²úÆ·
make-to-stock adj. Ö¸ÄÇЩÔÚδÊÕµ½¶©»õʱ ¾ÍÒÑÉú²úÁ˵IJúÆ·
management n. ¹ÜÀí£¬¹ÜÀí²¿ÃÅ
middle management n. Öвã¹ÜÀíÈËÔ±
senior management n. ¸ß²ã¹ÜÀíÈËÔ±
managerial adj. ¹ÜÀíÈËÔ±µÄ£¬¹ÜÀí·½ÃæµÄ
manager n. ¾Àí
plant manager n. ¹¤³§¸ºÔðÈË
line manager n. »ù²ã¸ºÔðÈË
staff manager n. ²¿ÃžÀíÖúÀí
management accounts n. ¹ÜÀíÕÊÄ¿
matrix management n. ¾ØÕó¹ÜÀí
*management information system(MIS) n. ¹ÜÀíÐÅϢϵͳ
manning n. ÈËÔ±Å䱸
manpower n. ÀͶ¯Á¦
manpower resources n. ÀͶ¯Á¦×ÊÔ´
manual adj. ÌåÁ¦µÄ£¬È˹¤µÄ£¬À¶ÁìµÄ
manufacture v. £¨ÓûúÆ÷£©ÖÆÔì
manufacturer n. ÖÆÔìÕߣ¨³§¡¢ÉÌ¡¢¹«Ë¾£©
manufacturing adj. ÖÆÔìµÄ
manufacturing industry ÖÆÔìÒµ
margin n. ÀûÈó
gross margin n. ëÀûÂÊ
net margin n. ¾»ÀûÈó
mark-up v. ±ê¸ßÊÛ¼Û£¬¼Ó¼Û
market n. Êг¡£»²úÆ·¿ÉÄܵÄÏúÁ¿
down market adv./adj. µÍµµÉÌÆ·/µØµÄ
up market adj./adv. ¸ßµµÉÌÆ·µÄ/µØ
marketing mix n. ×ÛºÏÓªÏú²ßÂÔ£¬Ö¸¶¨¼Û¡¢´ÙÏú¡¢²úÆ·µÈ²ßÂÔµÄÅäºÏ
market leader n. Êг¡ÉϵÄÖ÷µ¼¹«Ë¾
*market niche n. С̯λ£¬×¨ÒµÊг¡µÄÒ»¸öС²¿·Ö
market penetration n. Êг¡ÉøÈë
market segmentation Êг¡»®·Ö
market share n. Êг¡Õ¼ÓÐÂÊ£¬Êг¡·Ý¶î
*mass-marketing n. ´óÖÚÓªÏúÊõ
*master production schedule n. Ö÷ÒªÉú²ú¼Æ»®
*material requirements planning(MRP) n. ¼ÆËãÉú²úÖÐËùÐè²ÄÁϵķ½·¨
*materials handling n. ²ÄÁϹÜÀí£¬²ÄÁÏ¿ØÖÆ
maximise v. ʹÔöÖÁ×î´óÏÞ¶È¡¢×î´ó»¯
measure n. ´ëÊ©£¬²½Öè
media n. ÐÂÎŹ¤¾ß£¬´«Ã½
mass media ´óÖÚ´«Ã½£¨ÈçµçÊÓ¡¢¹ã²¥¡¢±¨Ö½µÈ£©
merchandising n. £¨ÔÚÉ̵êÖУ©Í¨¹ý¶ÔÉÌÆ·µÄ°Ú·ÅÓë´ÙÏú½øÐоӪ
merge v. ÁªºÏ£¬ºÏ²¢
merger n. £¨¹«Ë¾£¬ÆóÒµµÈµÄ£©ºÏ²¢
merit n. Óŵ㣬ֵµÃ£¬Ó¦ÊÜ
method study n. ·½·¨Ñо¿
middleman n. ÖмäÈË£¬¾¼ÍÈË
full milk n. ȫ֬ţÄÌ
skimmed milk n. ÍÑÖ¬Èé
minimise v. ʹ¼õÖÁ×îСÏÞ¶È£¬×îС»¯
*mission n. ¹«Ë¾µÄ³¤ÆÚÄ¿±êºÍÔÔò
mobility n. Á÷¶¯ÐÔ£¬¿ÉÒÆÐÔ
moderately adv. Öеȵأ¬ÊʶȵØ
monopoly n. ¢¶Ï£¬¶ÀÕ¼
mortgage n./v. µÖѺ
motivate v. ¼¤Àø£¬¼¤·¢¡¡µÄ»ý¼«ÐÔ
motivated adj. Óлý¼«ÐÔµÄ
motivation n. Ìṩ¶¯»ú£¬»ý¼«ÐÔ£¬¶¯Á¦
motive n. ¶¯»ú
N
negotiate v. ̸ÅÐ
negotiable adj. ¿É̸Åеģ¬¿ÉתÈõÄ
net adj. ¾»µÄ£¬´¿µÄ
network n. ÍøÂç
*niche n. רҵÊг¡ÖеÄС̯λ
notice n. ֪ͨ£¬´ÇÖ°ÉêÇ룬Àëְ֪ͨ
O
objective n. Ä¿±ê£¬Ä¿µÄ
obsolete adj. ¹ýʱµÄ£¬ÌÔ̵ģ¬·ÏÆúµÄ
offer n. ±¨¼Û£¬·¢ÅÌ
offer v. ¿ª¼Û
off-season adj./adv. µ¼¾µÄ
off-the-shelf adj. ·ÇרÃÅÉè¼ÆµÄ
off-the-peg adj. ±ê×¼µÄ£¬·Ç¹Ë¿Í»¯µÄ
opening n. ¿Õλ
operate v. ²Ù×÷£¬¾Óª£¬¹ÜÀí
operating profits ÓªÒµÀûÈó
*operations chart n. ¾Óª£¨¹ÜÀí£©±í
*operations scheduling n. Éú²ú¾Óª½ø¶È±í
opportunity n. Ȝȇ
*optimize v. ÓÅ»¯
option n. Ñ¡ÔñȨ
share option n. ÆÚȨ
organigram n. ×é֯ͼ
organisation chart n. ¹«Ë¾×éÖ¯»ú¹¹Í¼
orient v. ¶¨Ïò£¬Ö¸Òý
orientation n. ÇãÏò£¬·½Ïò£»ÊìϤ£¬½éÉÜÇé¿ö
outcome n. ½á¹û
outlay n. ¿ªÏú£¬Ö§³ö£¬·ÑÓÃ
*outlet n. É̵ê
a retail outlet ÁãÊÛµê
outgoings n. ¿ªÖ§£¬¿ªÏú
outlined adj. ¸ÅÀ¨£¬¹´ÀյIJÝͼ
output n. ²úÁ¿
*outsource v. Í⹺²úÆ·»òÓÉÍâµ¥Î»ÖÆ×ö²úÆ·
outstanding adj. δ¸¶¿îµÄ£¬Ó¦ÊÕµÄ
over-demand n. Çó¹ýÓÚ¹©
overdraft n. ͸֧
overdraft facility ͸֧ÏÞ¶î
overdraw v. ͸֧
*overhead costs n. ÓªÒµ³É±¾
*overheads n. ÆóÒµÒ»°ã¹ÜÀí·ÑÓÃ
overpay n. ¶à¸¶£¨¿î£©
overtime n. ¼Ó°à
overview n. ¸ÅÊö£¬¸Å¹Û
owe v. Ç·Ç®£¬Ó¦¸¶
P
p.a.(=per annum) n. ÿÄê
packaging n. °ü×°Î°ü×°
parent company n. ĸ¹«Ë¾£¬×ܹ«Ë¾
part-time adj. ²¿·Öʱ¼ä¹¤×÷µÄ£¬ÒµÓàµÄ
participate v. ²Î¼Ó£¬·ÖÏí (in)
partnership n. ºÏ»ï£¨¹ØÏµ£©£¬ºÏ»ï£¬ºÏ»ïÆóÒµ
patent n. רÀû
pay n. ¹¤×Ê£¬³ê½ð v. ¸¶Ç®£¬¸¶±¨³ê
take-home pay ʵµÃ¹¤×Ê
payroll n. ¹ÍÔ±Ãûµ¥£¬¹¤×ʱí
peak n. ·åÖµ£¬¶¥µã
penetrate v. ÉøÍ¸£¬´òÈ루Êг¡£©
penetration n. Ä¿±êÊг¡µÄÕ¼Óзݶî
pension n. ÑøÀϽð£¬ÍËÐݽð
perform v. ±íÏÖ£¬Ö´ÐÐ
performance n. ½øÐУ¬±íÏÖ¹¤×÷Çé¿ö
performance appraisal n. ¹¤×÷Çé¿öÆÀ¹À
perk n. ¶îÍâ´ýÓö£¨½»Í¨¡¢±£½¡¡¢±£Ïյȣ©
personnel n. Ô±¹¤£¬ÈËÔ±
*petty cash n. ÁãÓÃÏÖ½ð
phase out n. ·Ö½×¶ÎֹͣʹÓÃ
*pick v. ÌáÈ¡Éú²úÓÃÁ㲿¼þ»ò¸ø¹Ë¿Í·¢»õ
* picking list n. ÓÃÓÚÔñÈ¡Éú²ú»òÔËÊä¶©»õµÄ ±í¸ñ
pie chart n. ±ýÐÎͼ
pilot n. С¹æÄ£ÊÔÑé
pipeline n. ¹ÜµÀ£¬ÇþµÀ
plant capacity n. Éú²ú¹æÄ££¬Éú²úÄÜÁ¦
plot v. ±ê»æ£¬²ß»®
*plough back n. ½«»ñÀû½øÐÐÔÙͶ×Ê
* point of sale (POS) n. ÏúÊÛµã
policy n. Õþ²ß£¬¹æ¶¨, ±£ÏÕµ¥
*portfolio n. £¨Í¶×Ê£©×éºÏ
*portfolio management n. ×éºÏ֤ȯ¹ÜÀí
post n. Óʼþ£¬Óʾ֣»Ö°Î»
position n. ְλ
potential n. DZÔÚÁ¦£¬Ç±ÊÆ
power n. ÄÜÁ¦
purchasing power ¹ºÂòÁ¦
PR=Public Relations ¹«¹²¹ØÏµ
*preference shares n. ÓÅÏȹÉ
price n. ¼Û¸ñ
market price Êг¡¼Û£¬ÊмÛ
retail price ÁãÊÛ¼Û
probation n. ÊÔÓÃÆÚ
product n. ²úÆ·
production cycle n. Éú²úÖÜÆÚ
production schedule n. Éú²ú¼Æ»®
product life cycle n. ²úÆ·ÉúÃüÖÜÆÚ
product mix n. ²úÆ·×éºÏ£¨ÖÖÀàºÍÊýÁ¿µÄ×éºÏ£©
productive adj. Éú²úµÄ£¬¶à²úµÄ
*profile n. ¼ò½éÐÎÏóÌØÕ÷
profit n. ÀûÈó
operating profit n. ÓªÒµÀûÈó
profit and loss account n. ËðÒæÕÊ»§
project v. Ô¤²â
promote v . ÍÆÏú
promotion n. ÌáÉý£¬Éý¼¶
proposal n. ½¨Ò飬¼Æ»®
prospect n. Ô¤ÆÚ£¬Õ¹Íû
prospectus n. ¼Æ»®Ê飬˵Ã÷Êé
prosperity n. ·±ÈÙ£¬ÐË¡
prototype n. ÔÐÍ£¬ÑùÆ·
*publicity n. ÒýÆð¹«ÖÚ×¢Òâ
public adj. ¹«Öڵ쬹«¿ªµÄ
go public ÉÏÊÐ
public sector ¹«ÓÐÆóÒµ
publicity n. ¹«¿ª³¡ºÏ£¬ÃûÉù£¬Ðû´«
publics n. ¹«ÖÚ£¬£¨Óй²Í¬ÐËȤµÄ£©Ò»ÈºÈË »òÉç»áÈËÊ¿
punctual adj. ׼ʱµÄ
punctuality n. ׼ʱ
purchase v. & n. ¹ºÂò
purchaser n. ÂòÖ÷£¬²É¹ºÈË
Q
QC(=Quality Circle) n. ÖʼìÈËÔ±
qualify v. ÓÐ×ʸñ£¬Ê¤ÈÎ
qualified adj. ÓÐ×ʸñµÄ£¬Ê¤Èεģ¬ºÏ¸ñµÄ
qualification n. ×ʸñ£¬×ʸñÖ¤Ã÷
quality n. ÖÊÁ¿
quality assurance n. ÖÊÁ¿±£Ö¤
quality control ÖÊÁ¿¿ØÖÆ£¬ÖÊÁ¿¹ÜÀí
quarterly adj./adv. ¼¾¶ÈµÄ£¬°´¼¾¶È
questionnaire n. µ÷²é±í£¬Îʾí
quote n. ±¨¼Û£¬¹ÉÆ±ÅÆ¼Û
quotation n. ±¨¼Û£¬¹ÉÆ±ÅÆ¼Û
R
£Ò£¦£Ä Research and Development Ñо¿Ó뿪·¢
radically adv. ¸ù±¾µØ£¬³¹µ×µØ
raise n. £¨ÃÀ£©Ôö¼Óн½ð
v. Ôö¼Ó£¬Ìá¸ß£»Ìá³ö£¬ÒýÆð