brand n. É̱꣬ƷÅÆ

brand leader n. Õ¼Êг¡×î´ó·Ý¶îµÄÆ·ÅÆ£¬ÃûÅÆ

brand loyalty n. £¨Ïû·ÑÕߣ©¶ÔÆ·ÅƵÄÖÒʵ

break even v. ÊÕÖ§ÏàµÖ£¬²»¿÷²»Ó¯

break even point ÊÕÖ§ÏàµÖµã, Ó¯¿÷ƽºâµã

breakthrough n. Í»ÆÆ

brief n. ÕªÒª

brochure n. С²á×Ó

broker n. ¾­¼ÍÈË£¬´úÀíÈË

bull market Å£ÊÐ

budget n. Ô¤Ëã

bulk n. ´óÁ¿£¨»õÎ adj. ´óÁ¿µÄ

bust adj. ÆÆÁ˲úµÄ

buyout n. ÂòÏÂÈ«²¿²úȨ



C

CAD(=Computer Aided Design) n. ¼ÆËã»ú¸¨ÖúÉè¼Æ

call n. ´òµç»°

call on v. ºôÓõ£¬Ô¼Ç룬°Ý·Ã

campaign n. Õ½ÒÛ£¬Ô˶¯

candidate n. ÇóÖ°Õߣ¬ºòÑ¡ÈË

canteen n. ʳÌÃ

canvass v. Õ÷ÇóÒâ¼û£¬È°Ëµ

capacity n. Éú²ú¶î£¬£¨×î´ó£©²úÁ¿

caption n. ÕÕƬ»òͼƬϵļò¶Ì˵Ã÷

capital n. ×ʱ¾£¬×ʽð

capture v. Ó®µÃ

cash n. ÏÖ½ð£¬ÏÖ¸¶¿î v. ¶ÒÏÖ

cash flow n. ÏÖ½ðÁ÷Á¿

case study n. °¸Àý·ÖÎö

catalogue n. Ŀ¼£¬²úƷĿ¼

catastrophe n. ´óÔÖÄÑ£¬´ó»ö

CEO n. Chief Executive Officer£¨ÃÀ£©×ܾ­Àí

chain n. Á¬Ëøµê

challenger n. ÌôÕ½Õß

channel n. (ÉÌÆ·Á÷ͨµÄ)ÇþµÀ

charge n. ʹ³Ðµ££¬Òª£¨¼Û£©£¬°Ñ¡­¡­¼ÇÈ루Õ˲áµÈ£©

chart n. ͼ±í

checkout n. ¸¶¿į̂

chief adj. Ö÷ÒªµÄ£¬Ê×ϯµÄ£¬×ܵÄ

CIF, c.i.f. ³É±¾±£ÏշѼÓÔË·Ñ

circular n. ´«ÔĵÄС²á×Ó£¨´«µ¥µÈ£©

circulate v. ´«ÔÄ

claim n./v. ÒªÇó£¬Ë÷Åâ

client n. ίÍÐÈË£¬¹Ë¿Í

cold adj. ûÈËÕÒÉÏÃÅÀ´µÄ£¬ÉúÒâÇåµ­µÄ

commercialise v. ʹÉÌÆ·»¯

commission n. Ó¶½ð

*commitment n. ³Ðŵ

commodity n. ÉÌÆ·£¬»õÎï

company n. ¹«Ë¾

limited (liability) company (ltd.) ¹É·ÝÓÐÏÞ¹«Ë¾

public limited company (plc) n. ¹ÉƱÉÏÊй«Ë¾

compensate v. ²¹³¥£¬³ê±¨

compensation n. ²¹³¥£¬³ê½ð

compete v. ±ÈÈü£¬¾ºÕù

competition n. ±ÈÈü£¬¾ºÕù

competitor n. ¾ºÕùÕߣ¬¶ÔÊÖ

competitive adj. ¾ºÕùÐÔµÄ

component n. »úÆ÷Ôª¼þ¡¢×é¼þ¡¢²¿¼þ£¬²¿·Ö

concentrated marketing n. ¼¯ÖÐÓªÏú²ßÂÔ

condition n. Ìõ¼þ£¬×´¿ö

*configuration n. É豸µÄ½á¹¹¡¢×éºÏ

conflict n. ³åÍ»£¬ÕùÂÛ

*conglomerate n. ×ÛºÏÉÌÉ磬¶àÔª»¯¼¯ÍŹ«Ë¾

*consolidate v. ÕÊÄ¿ºÏ²¢

*consortium n. ²ÆÍÅ

constant adj. ºã¶¨µÄ£¬²»¶ÏµÄ£¬¾­³£µÄ

consultant n. ×ÉѯÈËÔ±£¬¹ËÎÊ£¬»áÕïÒ½Éú

consumables n. ÏûºÄÆ·

consumer durables n. ÄÍÓÃÏû·ÑÆ·£¨È磺ϴÒ»ú£©

consumer goods n. Ïû·ÑÆ·£¬Éú»î×ÊÁÏ

*contingency n. ÒâÍâʼþ

continuum n. Á¬Ðøʱ¼ä

contract n. ºÏͬ£¬ÆõÔ¼

contractor n. ³Ð°ìÉÌ£¬³Ð½¨ÈË

contribute v. Ìṩ£¬¾èÏ×

contribution n. ¹±Ï×£¬¾èÏ×£¬Ë°

conversion n. ¸Ä×°£¬¸ÄÔì

conveyor n. ÔËËÍ£¬´«µÝ£¬×ªÈÃ

core time n. £¨µ¯ÐÔ¹¤×÷ÖƵģ©»ù±¾ÉÏ°àʱ¼ä£¨Ô±¹¤Óڴ˶Îʱ¼ä±ØÐëÉϰ࣬µ¯ÐÔÖ»¶Ô³ý´ËÒÔÍâµÄʱ¼äÓÐЧ£©

cost n. ³É±¾

fixed costs ¹Ì¶¨³É±¾

running costs ÈÕ³£¹ÜÀí·ÑÓÃ

variable costs ¿É±ä³É±¾

cost-effective adj. ºÏËãµÄ£¬ÓÐЧÒæµÄ

costing n. ³É±¾¼ÆË㣬³É±¾»á¼Æ

credit n. ÉÞ¹º£¬ÉÞ¹ºÖƶÈ

credit control ÉÞÏú¹ÜÀí£¨¼ì²é¹Ë¿Í¼°Ê±¸¶¿îµÄÌåϵ£©

letter of credit ÐÅÓÃÖ¤

credit limit ÉÞÏúÏÞ¶î

credit rating ÐÅ´ûµÄÐÅÓõȼ¶£¬ÐÅÓþÆÀ¼Û

creditor n. ծȨÈË£¬´û·½

*creditworthiness n. ÐÅ´û¼ÛÖµ£¬ÐÅ´ûÐÅÓÃ

crisis n. Σ»ú£¬×ªÕÛµã

critical adj. ¹Ø¼üµÄ

*critical path analysis n. ¹Ø¼ü;¾¶·ÖÎö·¨

currency n. »õ±Ò£¬Á÷ͨ

current adj. ͨÓõģ¬ÏÖÐеÄ

Current account ÍùÀ´ÕÊ»§£¬»îÆÚ£¨´æ¿î£©»§

current assets n. Á÷¶¯×ʲú

current liabilities n. Á÷¶¯¸ºÕ®

customise v. °´¹Ë¿ÍµÄ¾ßÌåÒªÇóÖÆÔ죨»ò¸ÄÔìµÈ£©£»¹Ë¿Í»¯

cut-throat adj. ²Ð¿áµÄ£¬¼¤ÁÒµÄ

cut-price a. Ï÷¼Û£¨³öÊÛ£©µÄ

CV(=curriculum vitae) n. ¼òÀú£¬ÂÄÀú

*cycle time n. Ñ­»·Ê±¼ä



D

damages n. Ë𺦣¬Ëðʧ

deadline n. ×îºóÆÚÏÞ

deal n. ӪҵЭÒ飬ÊýÁ¿ v. ½»Ò×

dealer n. ÉÌÈË

debit n. ½è·½£¬Ç·µÄÇ®

v. ¼ÇÈëÕÊ»§µÄ½è·½

debt n. Ç·¿î£¬Õ®Îñ

to get into debt ¸ºÕ®

to be out of debt ²»Ç·Õ®

to pay off a debt »¹ÇåÕ®Îñ

debtor n. Õ®ÎñÈË

aged debtors ³¤ÆÚÕ®ÎñÈË

declare v. É걨£¬ÉùÃ÷

decline n./v. Ë¥ÍË£¬»ºÂý£¬Ï½µ

decrease v. ¼õÉÙ

deduct v. ¿Û³ý£¬¼õÈ¥

default n. Î¥Ô¼£¬Î´ÂÄÐÐ

__________________

defect n. ȱÏÝ

defective adj. ÓÐȱµãµÄ

defer v. ÍƳÙ

deferred payments n. ÑÓÆÚÖ§¸¶

deficit n. ³à×Ö

delivery cycle n. ½»»õÖÜÆÚ

*demand management n. ÐèÇó¹æ»¯

demotivated adj. Ïû¼«µÄ£¬Àä̸µÄ

deposit n. ´¢ÐԤ¸¶£¨¶¨½ð£©

depot n. ²Ö¿â

depreciate v. ±áÖµ£¬£¨¶Ô×ʲú£©ÕÛ¾É

depressing adj. ÁîÈ˾ÚÉ¥µÄ

deputy n. ´úÀíÈË£¬¸±Ö°£¬´úÀí

devalue v. »õ±Ò±áÖµ£¨Ïà¶ÔÓÚÆäËü»õ±Ò£©

diet n. Òûʳ£¬Ê³ÎÌØÖÖÒûʳ

differentiation n. Çø·Ö£¬¼ø±ð